Run every creator campaign from your inbox
Email a creator and a card appears — handle, platform, and rate pulled from the thread. They reply and the deal moves from reached out to negotiating; the post goes live and it lands in paid — an influencer CRM with no spreadsheet to keep up to date.
It fills itself from your email
Built for brand, growth, and marketing teams running creator and sponsorship campaigns. Send an email and a card appears; they reply and the stage advances — no data entry, no separate system to feed.
A pipeline that maintains itself
Every creator you email becomes a tracked deal
Outreach builds the pipeline — no manual entry.
- Reach out to a creator and a card is created automatically
- Their handle and contact are captured from the thread
- Replies link back to the deal and refresh its last touch
Where: Pipelines tab, Creators template
Rate, platform, and deliverable, off the thread
The terms you discuss become fields you can sort by.
- Platform and follower count captured as the conversation names them
- The rate you agree on lands in the Rate column, per deal
- The deliverable — reel, story, post — tracked alongside each creator
Where: Handle, Platform, Followers, Rate and Deliverable columns
Stages move as the collaboration does
Reached out, negotiating, agreed, live, paid.
- Cards advance to Negotiating once rates and terms are on the table
- Flip to Live the moment the content posts
- Landed in Paid when the invoice clears — no dragging cards by hand
Where: Creators pipeline stages
Nothing goes dark before it goes live
Know which creators owe a reply and which posts are due.
- See every active collaboration and exactly where it stands
- Get nudged when a creator goes quiet mid-negotiation
- Airo drafts the follow-up; you keep your voice and hit send
Share the campaign board without a spreadsheet
One live view for your team and your clients.
- Every pipeline syncs to a live Google Sheet
- Growth, brand, and account teams see the same board
- No CSV exports, no stale campaign tracker to reconcile
A campaign tracker is only as current as the last person who updated it. This one reads the thread and moves the deal for you.
Common questions
Does it need my inbox?
Yes. Airo Creators works from your Gmail or Google Workspace inbox — it reads your campaign threads to build cards and advance stages. Nothing is sent without you.
Why not just use a spreadsheet or an influencer platform?
A spreadsheet only knows what someone remembered to type; a platform makes you work in its tool and re-enter every deal. Airo lives where the outreach already happens — your inbox — so the board fills and advances itself.
Can I track a different rate and deliverable for each creator?
Yes. Each card carries its own rate, platform, and deliverable, kept current from the conversation rather than typed in twice.
Does Airo message creators for me?
No. Airo drafts outreach and follow-ups and suggests the next step, but every message goes out only when you send it.
Let your inbox keep the pipeline
Free for 7 days. Cancel anytime.